OpenAI turns ChatGPT into a business directory with AI agents that handle customer questions
Source: The Decoder (opens in a new tab) · Matthias Bastian
Intel Summary
OpenAI is launching a Business Hub inside ChatGPT that allows organizations to claim profiles, upload product information, and analyze customer interaction metrics. In addition, new Business Agents feature will enable eligible United States e-commerce merchants to engage and answer customer inquiries directly through the platform.
Why It Matters
The introduction of merchant profiles and conversational agents shifts ChatGPT from a standalone conversational assistant into a commercial discovery and direct-to-consumer sales channel, creating a new interface for e-commerce customer acquisition and service automation.
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