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Google's AI search problem finally shows up in the earnings report, some investors believe

Source: The Decoder (opens in a new tab) · Matthias Bastian

Intel Summary

Google's stock fell up to 10 percent after quarterly earnings showed search revenue growth slowed to 12 percent, missing expectations despite cloud revenue doubling to $30.7 billion. Google acknowledged that its expanding AI search mode yields less revenue than traditional search and announced the international expansion of its AI mode advertising program.

Why It Matters

The earnings reaction demonstrates the financial trade-off of integrating generative AI into core search, where AI-generated answers currently generate lower ad revenue per query than conventional search links. Google's international ad rollout will test whether monetization efficiency can catch up with AI search usage.

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